Join over 15,000 people who have become fit and lean with our Active Passion Framework

Are you ready to fall in love with your fit lifestyle and become alive with more mental focus and energy?


Hey, we’re Nick and Julie! We’ve been helping people fall in love with exercise since 2010.


We want to help you discover your ActivePassion for living well and prove it’s possible to LoveTheWayYouMove. For Life.


Our mission is to help you revel in movement, love the way you eat, and get focused so you can live the life you’re meant to live.

On the blog

The Key To Vitality: Exercise Less & Move More

You want to know the key to long-term health and vitality? Hint..It’s not exercise. In fact, more exercise might just make you less healthy, especially if you’re not doing it correctly. Instead, the most powerful aspect of long-term health is movement....

The Bullshitery of Transformation Pics

We’ve all seen the fitness transformation pictures before, right? Heck, the whole fitness industry is based on these transformation pictures. Here’s a quick question. Looking at the above picture, can you pick the true statement, A or B? A) PICTURE ON LEFT...